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Where do Good ideas come from? BULK SMS?

Posted 25th February 2012 at 01:18 PM by babe!
Updated 25th February 2012 at 07:06 PM by babe! (To update)

Where do Good ideas come from? BulK SMS?

I remember watching a TedTalk on where good ideas come from. you can too, TED: Ideas worth spreading. The speaker talked about the common fallacy that good ideas comes as bout of inspiration. And how switching from alcoholic beverages to common coffee in pubs house transformed a morose UK. He suggested good ideas comes from organized chaos..(like reading state of the nationhttp://www.stockmarketnigeria.com/fo...tml#post120077 thread), and breaking away from routine. It's best you watch it yourself.

Anyway, for a while i have been very miffed at technology, precisely BULK SMS. Above&Beyond, a clothes stores in and around Lagos, has been sending me the same text in the last 5yrs since i first made the mistake of buying a few apparels from them. They only change the date and sometimes the listed numbers but mostly it is the same text, every week, sometimes several times in a week, for the past 5yrs!
Imagine sleeping and been woken up to this Text. Reading, Watching a Movie, Talking to a patient, etc. and this intrusive, unsolicited Text just comes in. How annoying. of course, i made sure i have never bought a single Tie again from them. see image of the repetitive Text.
device-2012-02-25-114424.jpg

so this morning, i got to the pharmacy store to buy some Meds., behind one of the sachet is this crafty idea at preventing consumer from ever using fake products. At the back is a scratch pad, covering a pin. It requested i send the pin to a number, at no cost to me, upon which i will get an instant confirmation whether the medication is genuine or not.

20120225_110326.jpg20120225_110252.jpgdevice-2012-02-25-114921.jpgdevice-2012-02-25-114853.jpg


Of course i did.

Though the instant notification didnt arrive till i use the medication (haaa!) or even till the time of writing this i still marvel at the idea. Simple ubiquitous Bulk SMS used to thwart counterfeit products.
It can even be stretched further..a database is made for all the phone number with Negative confirmation. Those numbers are called and politely requested to provide information on the pharmacy store where the product was bought. The pharmacy store is contacted and bam! the importer/counterfeiter is identified and prosecuted if need be.

It is so cool it should be widely adopted across several products.

Be ingenious. How can you use simple technology to leverage your business? But don't be like Above&Beyond that used the same Technology like a Spamming tool.

Thanks for your time.


p:s
The "instant Notification" eventually came. I can't upload(i can only upload 5pictures per post) the Image showing the "arrival Time" but it was several hours late.

Hoping they improve on the Time Lag.

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  1. Old Comment
    Very lovely line of thought... i enjoyed reading every word... it challenged my thoughts.... thanks...
    permalink
    Posted 12th March 2013 at 06:03 PM by Dr. Awo Dr. Awo is offline
 

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